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Culinary Creatives Chat: Chef Jason Howard

“Flava pepper. Not pepper flava.”

By EatOkra

Last updated 19 Dec, 2025

In this inspiring 3C conversation, Chef Jason Howard, owner of Flava Pepper in Brixton and recipient of the UK Caribbean Food Award's Most Outstanding Chef, shares his journey from homelessness in Barbados to judging the same culinary competitions he was once told he wasn't skilled enough to enter. He discusses what "modern Caribbean cuisine" truly means to him, the valuable techniques passed down through generations, and why Caribbean food deserves its place in fine dining. Listen to the full conversation below:

You've got to "C" it to believe it. Our ongoing #CulinaryCreativesChat series is a virtual and in-person space to empower Black food entrepreneurs through testimonies from thriving industry peers.